SEO Migrations
Don’t lose the traffic you already have
Do you need to migrate the content or change the domain of your website?
To avoid ranking lower, while losing traffic and conversions, you should rely on a SEO migration service that guarantees a correct update of your website.
Migrating a website and ensuring that it does not affect your SEO is a delicate process that must be carried out by an experienced and responsive professional team.
This is the only way to reduce the risk of losing organic traffic and maintain a certain visibility in search engines.
When hiring a SEO migration service, the following points are taken into account:
Type of migration
Depending on the type of migration you are going to perform on your website (site move migration, replatform, hybrid migration), we will offer you some common guidelines, and we will adapt the process to the CMS and other technologies used by your website project.Site structure
We plan how the new website architecture will be, the navigation through each page and the contents to be included in the migration.
We take into account the structure so that the site is accessible to both users and search engines.
Content strategy
How they are currently working, which contents you should promote and which should be eliminated.
We identify your organic opportunities for you to convert them into valuable content.
Testing environment
We deploy the new website on a staging server to check page by page that everything works correctly.
We can also work on your own test server to make sure that no errors occur before publishing the website.
Measuring results
We check that everything has gone well with the migration by performing an automated crawl and a manual check of the main URLs.
When contracting the website migration service we offer you the tracking of the actions performed and monitoring from Search Console.
¿How do we carry out SEO migrations?
UPDATE YOUR SITE SAFELY
We perform SEO migration services ensuring that your business website adapts to both search engines and your potential customers.
We make sure we point you in the right direction so you maintain your current ranking.
Our expert migration team will always accompany you during the whole process.
Technical audit
We review the current state of your website to check that there are no elements that affect SEO, and that can be moved along with the migration.We analyze the structure of URLs, internal linking, sitemaps, robots.txt, etc. and we plot the course of the web migration.
Content audit
We can determine which contents are well worked and optimized to be included directly in the migration.In the same way, we will study the irrelevant or deficient content that may be hurting you, to plan its correction or elimination before the change.
Redirection plan
A web migration always involves changes of addresses and URLs that must be controlled.After contracting the SEO migration we plan the 301 redirects to avoid losing visibility in search engines, and not to harm the user experience. We will report to you a precise redirection plan to guarantee a perfect execution.
Content Optimization
If the migration involves the creation of new pages and content, we will take into account the strategic keywords of your business and the search intentions of users.As experts we will help you define the keyword opportunities that can be worked on your website.
Positioning suggestions
Once we finish the migration and we are sure that everything is working properly, we will give you a series of recommendations to follow so that your website continues to rank higher in Google's organic results.From here we can continue working together to scale your business through the rest of the SEO services we offer.
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