Keyword research is the technical basis for the development of a content strategy for any digital medium. Although the process is relatively simple, the methodology to follow can be quite complex due to different factors. Think about the difficulty of the market youāre targeting or the search intentions of your
Google Discover (GD) offers a new way of discovering contents through Google’s homepage in mobile format and its original app for Android With its arrival, which coincided with the twentieth birthday of Google, it was gifted with not just a much current Google Feed, but also with very useful new
A blog is the base of a content marketing strategy. Thanks to it, it is possible to achieve extra visibility in the search engine to find business opportunities and to develop other parallel actions like e-mail marketing or customer loyalty. If a blog still isn’t part of your digital project,
